The Story Behind Marilyn Monroe's Iconic 'Happy Birthday JFK' Dress Marilyn Monroe's Happy Birthday dress sells for $4.8m Framed Print of Marilyn Monroe Sings Happy Birthday to JFK Print (1962). Framed Print from Fine Art Storehouse Monroe's 'Happy birthday JFK' gown sold for record breaking $4.8m In 1962, Marilyn Monroe wore a custom gown by French designer Jean Louis to serenade President John F. Kennedy with Happy Birthday. The nude illusion dress was made of sheer fabric and hand sewn
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